ACCENT Speakers Bureau at the University of Florida will bring Jonah Peretti, Founder and CEO of BuzzFeed and Co-Founder of The Huffington Post, to the Phillips Center on March 20th.
Creator of the “share” button, Peretti is known for his innovative integration of social media and current events.
In 2005, Peretti joined Arianna Huffington and others to found The Huffington Post in 2005. Originally intended as a liberal answer to conservative news aggregators, HuffPost was acquired by AOL and became the first U.S. commercially operated digital media company to win a Pulitzer Prize.
Peretti launched BuzzFeed in November 2006. True to it’s slogan “The Media Company for the Social Age,” BuzzFeed blends light content, such as GIFs of popular animals, with weightier content including global news and politics. His media take advantage of the “Bored-at-Work Network,” a term Peretti coined to describe procrastinating office employees surfing the Internet.
Peretti will be discussing journalism, the evolving media landscape, and his career.